Microsoft Advertising

When it comes to online visibility, Google isn’t the only game in town. Microsoft Advertising—formerly known as Bing Ads—offers a powerful way to connect with local clients who are actively searching for beauty services. At salon-marketer.com, we help salons and spas take full advantage of this often-overlooked platform to drive more bookings and grow their client base.

With millions of daily searches across Microsoft’s network—including Bing, Yahoo, and MSN—Microsoft Advertising gives your salon another opportunity to show up at the top of search results. Best of all, ad competition is often lower, which means more affordable clicks and better ROI.

Why Microsoft Advertising Matters

While Google dominates the search engine market, Microsoft still holds a significant share, especially among desktop users and older demographics with higher spending power. Many of your potential clients use Microsoft-powered devices and search engines by default. With Microsoft Advertising, your salon can appear directly in front of this audience when they search for services like “hair salon near me” or “deep tissue massage Los Angeles.”

The intent is high, the cost is often lower, and the opportunity is real.

What We Offer

At salon-marketer.com, we create and manage strategic Microsoft Advertising campaigns that help beauty businesses grow. Whether you're new to paid ads or looking to expand beyond Google, our team handles everything:

• Keyword Research: We identify high-intent search terms your target audience is using on Microsoft platforms.

• Ad Creation: We write compelling headlines and descriptions tailored to your salon’s services.

• Geo-Targeting: Ads are shown only to users in your area, ensuring every click is a potential client.

• Budget Management: We optimize your ad spend to get the best return, even on modest budgets.

• Performance Tracking: Transparent reporting keeps you informed on clicks, calls, and conversions.

We don’t just run your ads—we monitor, test, and improve them to ensure consistent growth.

Who Should Use Microsoft Advertising?

Microsoft Advertising is an ideal solution for:

• Hair salons looking to reach new clients outside of Google’s ecosystem

• Nail and lash studios promoting new services or appointment availability

• Med spas targeting professionals and older audiences with premium offerings

• Massage therapists aiming to fill afternoon or weekend slots

If your salon wants to diversify traffic sources, increase visibility, and improve ROI, Microsoft’s network is a smart and underutilized channel.

Get Started with Microsoft Advertising Today

If your entire ad budget is going to Google or social media, you're missing out on a valuable opportunity. With Microsoft Advertising, your salon can get in front of high-intent clients—often for less.

Let salon-marketer.com build a custom advertising strategy that includes Microsoft’s powerful ad network. We’ll help you tap into a new stream of local traffic and turn searches into scheduled services.

Schedule your free consultation today to learn how Microsoft Advertising can help grow your salon or spa.